Your business logic + closed-won deals.
    Built into one Axon ICP Profile.

    Axonecommerce_v2
    v1 · Draft

    ICP definition

    0 closed-won

    Every company passes through your profile.
    The right fits emerge from the rest.

    Axon scores every company against your ICP, so the few that fit stand apart.

    ICPNot ICP

    Axon splits your ICP the way you actually win deals, so marketing segments build themselves.

    EnterpriseMid-MarketSMB

    Put your agents on rails with fields everyone can use.

    Every fit becomes a record in the CRM with codified judgment properties.

    HubSpot

    Companies · created by Axon

    0 new records
    Companyaxon_icpaxon_fit_score
    brooklinen.comYes92
    gymshark.comYes88
    olipop.comYes85
    jonesroadbeauty.comYes81
    ridgewallet.comYes79
    parachutehome.comYes76
    • ChatGPT“Which of these accounts fit our ICP?”
    • Claude“Why is brooklinen.com scored 92?”
    • Grokbot“Top Mid-Market accounts above 80?”
    • Sales rep“Draft outreach for the ICP matches.”

    36x faster

    Agents read labeled fields instead of researching every account from scratch.

    50x cheaper

    Fewer tokens and tool calls when the answer is already in the record.

    AI on Axon-transformed data vs. raw CRM data

    What customers say

    Jevon Le Roux
    “Speechless. I'm actually speechless.”

    Jevon Le Roux

    Co-founder & CEO, Keeyu.com

    Hamish McKay
    “We went from a one-size-fits-all target list to a living segmentation engine that actually understands our market. It stopped our outbound from feeling generic and turned it into something that sounds like we've done deep research on every single prospect.”

    Hamish McKay

    Co-Founder & CEO, Order Editing

    Brandon Price
    “We struggled for years with tools like Apollo and Clay. Within one month of using Axon, we closed multiple deals, netting us a 6x ROI and hundreds of thousands in pipeline. We're stoked.”

    Brandon Price

    Founder & CEO, Cymbal

    Demand Generation Lead
    “Before Axon, I was jumping between Sales Navigator and other tools to find what I needed. Now I can surface our best-fit accounts quickly and actually work out of our CRM with confidence.”

    Demand Generation Lead

    AI Company

    Find the needles. Skip the haystack.

    The easiest way to find leads that actually fit.

    Built for your team and your AI agents. Test any ICP against millions of companies and see which accounts fit and why.

    36x faster · 50x cheaper AI on Axon dataSOC 2 Type IISOC 2 Type II

    Revenue teams who trust Axon
    Order EditingPuzzleCymbalDocuSketchKeeyuGorgiasWild CardAfterShipOrder EditingPuzzleCymbalDocuSketchKeeyuGorgiasWild CardAfterShipOrder EditingPuzzleCymbalDocuSketchKeeyuGorgiasWild CardAfterShipOrder EditingPuzzleCymbalDocuSketchKeeyuGorgiasWild CardAfterShip
    Every companyYour best fits

    Try any ICP

    Describe a customer.
    Let Axon score your market.

    CompaniesBuyers

    Axon fields

    axon_icp
    Yes
    axon_icp_profile
    DTC beauty
    axon_segment
    Mid-Market
    axon_fit_score
    91

    Top-fit brands

    • jonesroadbeauty.com

      Shopify Plus · subscriptions

      91
    • glossier.com

      Shopify Plus · $100M+

      87
    • kosas.com

      Shopify Plus · retail + DTC

      82

    Example scores